Highmark Health
Topeka, KS, USA
Company : Highmark Health Job Description : JOB SUMMARY The Senior Digital Content Producer is a strategic and hands-on role responsible for building, publishing, and maintaining engaging and measurable digital content across Highmark's various digital properties and channels. This individual will drive the planning, execution, and optimization of digital content strategies to attract prospective consumers and engage and retain existing members and patients. Leveraging expertise in content management systems and digital experience platforms, the incumbent will oversee publication schedules, multiple workflows, and projects, ensuring timely and impactful delivery of content across web, email, mobile, SMS, and other digital channels. This role requires a strong focus on measurement, analytics, and optimization to ensure digital experiences meet and exceed business objectives. Working closely with User Experience (UX), Digital Strategy, Digital Media and...


