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Highmark Health
Senior Digital Marketing Analyst
Highmark Health Madison, WI, USA
Company : Highmark Health Job Description : JOB SUMMARY The Senior Marketing Analytics Analyst plays a critical role in transforming customer, digital, and campaign data into insights that improve acquisition, retention, member experience, and marketing effectiveness. This role works across Marketing, Digital, Sales, and Enterprise Analytics to translate business questions into analytical approaches, build performance dashboards, evaluate campaign ROI, and uncover opportunities to improve engagement across the member and patient lifecycle. This individual must bring strong statistical rigor, advanced marketing analytics skills, and deep understanding of healthcare customer journeys-including Medicare, Medicaid, Commercial, and provider engagement pathways. Experience with enterprise data platforms such as Salesforce Data Cloud, Adobe AEP/CJA, and Tableau is preferred. ESSENTIAL RESPONSIBILITIES Develops, evolves, and then communicates various digital...

Dec 22, 2025
Or
Product Marketing Analyst
Oracle Madison, WI, USA
Job Description As a Product Marketing Manager in Oracle's Fusion Analytics team, you will be the strategic bridge between product innovation and market impact. You'll define how we position, message, and bring Oracle Analytics to market-driving demand, accelerating adoption, and enabling sales. This role requires deep collaboration across Product Management, Campaigns, Sales, Analyst Relations, and Field Marketing to ensure Oracle's analytics story is clear, compelling, and consistent. Responsibilities Key Responsibilities 1. Messaging, Positioning & Persona Development Create clear, differentiated messaging at both the individual FDI product and higher overall product family levels, addressing business (buyer) and technical (influencer) audiences. Continuously refine messaging based on roadmap evolution, competitive shifts, and market feedback. Develop and maintain buyer and influencer personas grounded in research, behavioral data, market...

Dec 21, 2025
CC
PeopleSoft Analyst-151807
COMPUTER CONSULTANTS INTERNATIONAL Madison, WI, USA
JOB REQUIREMENTS: Minimum of 5 years working experience with PeopleTools technology in PeopleSoft HCM and FSCM. Work involves analyzing business requirements, procedures, and problems to design and build solutions. Maintain or enhance existing systems via application development; systems integration; writing complex programs; and giving technical assistance to programming and functional personnel. Experience: o Experience working with PeopleSoft Human Capital Management (HCM) 9.2, Financial and Supply Chain Management (FSCM) 9.2. o General understanding of underlying data structures and database tables supporting PeopleSoft Human Capital Management (HCM) 9.2, Financial and Supply Chain Management (FSCM) 9.2. o Ability to demonstrate strong skills in writing SQL statements and creating and managing queries in PeopleSoft Query Manager. o Experience in System Development Life Cycle (SDLC) for multiple PeopleSoft implementations along with support experience for complex PeopleSoft...

Dec 09, 2025
ID
Peoplesoft Analyst
IO DATASPHERE INC Madison, WI, USA
JOB REQUIREMENTS: Our client is looking for a PeopleSoft Analyst to be involved in analyzing business requirements, procedures, and problems to design and build solutions. Tasks Maintain or enhance existing systems via application development; systems integration; writing complex programs; and giving technical assistance to programming and functional personnel. PeopleSoft HCM and FSCM Production support and enhancements. Support PeopleSoft ERP system through application development efforts. This includes analysis, design, build, test, implementation and support of reports, interfaces and extensions. Ensure the Development Section process, standards and structures are implemented, adhered to and improved upon. Prepares detailed analyses, plans, diagrams, and procedures within a technical design document for existing and proposed PeopleSoft applications. Assists business analysts and users in defining a project or problem, feasibility of the project and provides estimates for a...

Dec 07, 2025
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