2 senior research associate jobs found

The Digital Channels Product group?delivers online and mobile solutions for the Bank's clients, including consumers, small businesses, and corporates. As the Senior Digital Product Manager, you will be a thought leader around the execution of our digital strategy and responsible for prioritizing and managing the delivery of the Bank's online solutions. This role is hybrid (Mon through Thu on-site / Fri remote) for candidates in the Kansas City metropolitan area and open to qualified remote candidates outside of the Kansas City area but only within the US. How you'll spend your time: Create product roadmaps for the Digital Channel using industry trends, market research, Voice of Client feedback, and input from key stakeholders. Manage multiple aspects of vendor relationships, especially exerting influence over vendors' product roadmaps to align with the Bank's priorities. Hold internal and external technology partners and vendors accountable to...

Become a part of our caring community and help us put health first Humana's Marketing organization is seeking an Associate Director, Product Marketing to lead the go-to-market, positioning, and member-focused campaigns for our Medicaid lines of business. You will craft the product value proposition, align messaging to state program objectives, and lead cross-functional teams to deliver integrated, multi-channel experiences that drive measurable outcomes for members and the enterprise. Key Responsibilities Develop and own product marketing strategies and go-to-market plans for Medicaid products across states, including positioning, value propositions, and messaging frameworks. Lead end-to-end campaign delivery (email, direct mail, SMS, app, web, call center/IVR) from creative concept through execution, measurement, and optimization. Translate business goals into data-driven content and personalization strategies; partner with data science to define Next...