General Motors
Columbia, SC, USA
Job Description Remote: This role is based remotely but if you live within a 50-mile radius of [Austin, Detroit, Milford or Mountain View], you are expected to report to that location three times a week, at minimum. The Role As an Audience Campaign Activation Strategist, you will sit at the heart of GM's modern marketing engine-turning data into real-world impact by ensuring the right audiences reach the right channels at the right time. You'll be the hands-on expert, orchestrating how GM's audience intelligence flows through our ecosystem, powering campaigns that shape brand perception, drive customer engagement, and fuel business growth. You'll partner closely with audience strategists, marketers, agencies, and operations teams to bring audience plans to life across platforms. Your work ensures every campaign has the fuel it needs: compliant, validated, high-quality audiences delivered flawlessly across media, CRM, website, and emerging channels. If you thrive...


