Full time
Dentsu
New York, NY, USA
Job Description: Are you passionate about turning data into actionable insights? As a Research Manager at B2B International, part of the Merkle and dentsu network, you will play a key role in helping some of the world’s most recognized B2B brands grow through the power of research and insights. What You’ll Do Lead Research Projects: You will manage research programs from start to finish, including questionnaire design, analysis, and reporting. Tell the Story: You will transform data into compelling narratives and visually engaging reports. Design with Purpose: You will create screeners, discussion guides, and quantitative questionnaires that drive meaningful insights. Collaborate and Present: You will co-present findings and recommendations to clients, ensuring clarity and impact. Apply Your Expertise: You will use statistical techniques like MaxDiff, regression, and conjoint analysis to uncover deeper insights. Build Relationships: You will act as a co-lead...


