General Motors
Providence, RI, USA
Job Description GM is hiring a Global Marketing Platform Lead . This role sits at the intersection of global marketing processes, business requirements and technology, helping product build the tools our marketers need to create compelling campaigns and generative distinctive assets. You will leverage best-practices in tool adoption, taxonomy, training & adoption of MarTech tools (Adobe's Experience Platform). You will leverage project management and collaboration skills, working cross functionally with teams like product, privacy, and agency partners to prioritize business requirements influencing product roadmaps. You will partner with key business stakeholders building data repository requirements to fuel workflows (i.e. agentic AI agents, knowledge base, etc.) This role requires self-starter, with an understanding of marketing technology and a proven track record promoting and driving business operations and last mile integrations across marketing...

