Mavis Tires & Brakes at Discount Prices
White Plains, NY, USA
Mavis Tires & Brakes at Discount Prices - Brand Marketing Director Job Summary: The Director of Brand Marketing is responsible for developing and executing strategic initiatives to promote brand visibility, drive customer acquisition (car count), and enhance brand loyalty within the competitive automotive oil change and service business. This role involves overseeing marketing campaigns, managing brand partnerships, analyzing market trends, and ensuring brand consistency across all customer touchpoints. These roles require a strategic thinker with a deep understanding of consumer behavior, data analytics, and digital marketing to create and optimize loyalty initiatives that align with the company's brand and business objectives. Key Responsibilities: 1. Support the development and implementation of comprehensive brand strategies to differentiate the company's oil change services and products in the retail market. 2. Collaborate with cross-functional...

